The Challenge
Breakthrough LMS is a company that provides e-learning solutions to corporate in the country. With over 10 years of experience in corporate training, they needed a brand new website to showcase their capability and embark on Pay-Per-Click campaigns. We were given 6 weeks and our team started working on it.
The Approach
The first thing we did was to perform our BrandScript consultation. For us to come up with the user journey and the best positioning for the new website. The goal is to come up with a design that is modern and intriguing enough to get a consultation. We knew we must not appear too clever when it comes to writing the copy, so we stick to a language that is familiar to our target audience.
So we identified key deliverables:
- - An easy-to-understand homepage
- - A page to highlight the Learning Management System
- - An about us page
- - A lead generation funnel for the website
- - Case studies and social proofs pages
Along with the above wireframe, we included the following services in our execution:
- - Brand Discovery
- - UX Design
- - Project Planning
- - Prototypes
- - Design System
- - Wireframes
- - User Interfaces
- - Responsive Web Design
Results
Thanks to the cooperation from the Breakthrough LMS team, we could deliver the project on time and had a successful launch.